Business and website Arabic translation

Reach more than 400 million Arabic speakers with content that reads as if it were written in Arabic from the start.

Riyadh skyline with the King Abdullah Financial District at sunset

The Gulf and wider Middle East and North Africa are major markets for US exporters, technology companies, universities and service firms. Arabic-speaking customers expect content in their own language, and they notice immediately when it has been machine translated or poorly adapted.

Website and app localization

Localizing a website into Arabic involves more than translating the text. It includes:

  • Right-to-left layout: navigation, icons, forms and reading order mirrored correctly.
  • Typography: Arabic web fonts that render cleanly and pair well with your Latin brand font.
  • Numbers, dates and currency: local formats for the countries you're targeting.
  • Arabic SEO: keywords people actually search in Arabic, not literal translations of English keywords.

We work with HTML, XML, JSON, XLIFF, PO files, WordPress and spreadsheet exports from most CMS and app platforms.

Marketing and transcreation

Slogans, ads and campaign copy often need transcreation: recreating the message so it has the same effect in Arabic, rather than translating it literally. We also review imagery and references for cultural fit in conservative and more liberal markets alike.

Corporate, HR and training

  • Employee handbooks, policies and codes of conduct
  • Training courses, e-learning and presentations
  • Resumes and recruitment materials
  • Tenders, proposals and technical documentation
  • Product labels, packaging and user manuals

Which Arabic should your business use?

For most written business content, Modern Standard Arabic is the right choice: it is understood everywhere and is the norm for corporate, legal and technical text. For social media and video aimed at one country, a touch of local dialect can help. Our Arabic dialects guide explains the trade-offs.

Business translation FAQ

Can you work from our CMS or translation files?

Yes. Send an export (XLIFF, PO, JSON, XML, CSV or Word) and we'll return the files in the same format, ready to import.

Do you offer ongoing translation for regular updates?

Yes. Many clients send new content as it's published. We keep a glossary of your terms so translations stay consistent.